How VGO, SEO, AEO, GEO, SMO and GEO 2.0 relate
VGO is the overarching open method. It covers SEO, AEO, GEO, SMO and emerging discovery surfaces. GEO 2.0 names the GEO approach inside VGO. It is not a VGO upgrade and not an industry-wide standard.
Layers
- VGO: visibility growth optimization and governance for the machine-mediated world.
- SEO: make the brand discoverable.
- AEO: make brand knowledge directly answerable.
- GEO: help generative systems use, cite and compare the brand.
- SMO: optimize brand visibility in social and discovery surfaces; coverage also includes emerging surfaces such as agents.
- GEO 2.0: Omseek’s name for the GEO approach inside VGO, connecting decision scenarios, facts, evidence, diagnosis, action and retesting.
Omseek is a product implementation based on VGO. VGO definitions are controlled by the official site and GitHub. Omseek does not rewrite those definitions. The Framework method loop is Diagnose → Decide → Act → Verify → Learn. Omseek’s growth narrative is Opportunity → Optimize → Grow Effective Visibility → Verify → Learn → Next Opportunity. Governance runs throughout. Method coverage does not mean every capability is available; availability depends on release, entitlement and integration support.
Naming boundary
- GEO 2.0 is not the whole VGO and not a VGO version number.
- GEO 2.0 does not claim an industry-wide standard, originality or exclusivity.
- Relevant recommendation is a goal. Third-party systems are not guaranteed to choose a brand.
Sources
- VGO official site — Canonical definition and governance
- VGO GitHub — Canonical repository
- GEO 2.0 — GEO method as described in the Omseek product